Veronica Kirin


I'm an Anthropologist turned Photographer turned Designer turned Small Business Owner. And that's the short of it.

The long of it is a journey through various careers and finding that both my 'left' and 'right' brain need action. That, and I don't enjoy working as an employee.

Through a series of fortunate events two years ago, I started Green Cup Design with the goal of bringing affordable quality website design to small businesses. A good website is key in competing in today's market. Today we curate a Small Business' entire online presence, and stick with them so they gain a partner rather than a product.


Q: What brought you into The Factory?
A: The Factory throws great events. I participate in GiveCamp, Weekend Blitz, and StartUp Weekend, all of which were held at The Factory at one time or another. I got to know the staff through these and via their Coffee With Creators wake up call. It's a great environment, which invites great people.

Q: What do you like most about what you do?
A: I love finding solutions for small businesses that are outside the box, and helping them grow. I especially love cutting through the smoke screen many service based companies put forth and telling the honest truth. That moment when my client's eyes light up because they finally understand what SEO means or why hashtags on Twitter are so handy is the sweet reward for all my hard work.

Q: If you could trade places with a person you admire for the day, who would that be and what would you be doing?
A: Paul Farmer. I'd be working at Partners in Health (his nonprofit) in Haiti, working toward new systems of health care to undermine the entirely treatable diseases the Third World battles every day. If you don't know who Paul Farmer is, please read "Mountains Beyond Mountains". It's sincerely motivational.

Q: What is your favorite local eatery around The Factory and what do you order?
A: Little Africa. I usually get the Alicha on Injira bread with a cup of homemade Chai Tea. If you haven't tasted his food or tea, you seriously need to. I tend to talk in hyperbole, but I do not exaggerate to say it's the best chai you'll ever have.

Q: When you have free time, what hobby are you passionately pursuing?
A: Photography. Which isn't quite a hobby, since I get paid more often than not. So let's expand to adding Anthropology to Photography, which happens to be turning into a project called "Untold Stories of the Silent Generation". I hope to drive around the US recording stories from people aged 75+, eventually to publish.

That, I hope, will lead to more travel and humanitarian / disaster photography. My dream is to represent such events within their context, rather than the sensationalizing we find in the press.